It's the back drop for our Family Communication Center in our kitchen. We write on this nearly every day. I attached it with 2 large Command Strips on each side (total of 8) so it can be easily removed later. It's holds magnets as well as the magnetic black menu board. We use Neon Glow erasable markers on it and it is easily wiped clean with just a dry cloth that I change out once a week. I have never used any product or even water on the white board and it still as shiny and new looking as it was the day I hung it.